Wednesday, April 23, 2008

Does Your Church Have Style?



It is so easy to compare yourself to other churches. You hear an amazing success story about a church and you start making plans on implementing their programs and style in your church. Let me help you out. Don't do it! Copying other churches usually will come across as unauthentic. You are you...and the only you. Find out your strengths and focus to those. Be yourself.

Here's some good advice from Allen Ratta of Connection Power:

Celebrate Your Style
Once you have settled on your style, rejoice in it and embrace it. There are almost always some aspects of a church's style that give it a particular positive distinctive. Discover your strengths and celebrate them. This will increase congregational morale and help provide a consistency of message to visitors and the community.

Market Your Style
Take the time, resources and energy to define a compelling message that accurately reflects your style. It will do you no good to advertise in such a way that the wrong crowd comes to visit you. You are wasting their time and your resources. Drive the people who relate to your style to come and visit.


Each church will have it's unique personality. Find out what makes your unique personality attractive. Find out what you do best. Then be the best you can be. Life's too short to live someone else's dream.