Church Website Effectiveness
Put yourself in the shoes of someone that just moved to your city. They do not know anyone and they do not know their way around the city. They miss their friends at their home church or they have a crisis which puts church in the forefront of their mind. They then decide to look for a church. They turn on their computer and type in www.google.com. Then they type in the only 2 words that makes sense to search on.
1. The city they live in
2. The word “church”
The question is will your church’s website show up on the first page of results? Since I’m greeting every Sunday, I get the chance to find out how people found our church. A majority of them say they found us by a Google search on the Internet. Our church, Olathe Life Fellowship, shows up in the number 1 spot when you type in “Olathe Church” into Google. Try this exercise on your website. If you don’t show up, ask your webmaster to work on your page ranking.